Resources

In our first report for 2018, we’re excited to share some of our latest research on consumer behavior, and especially how it relates to the path to purchase: what consumers are doing as they research, browse, and purchase goods online.

Verto Analytics closes the year with a report highlighting 3 important trends that will impact brands, advertisers, agencies, and digital publishing companies in the coming year.

Verto Analytics latest Report on the Rise of the Machines: How AI-Driven Personal Assistant Apps Are Shaping Digital Consumer Habits.

Verto Analytics offers a deep dive into understanding cross-device consumer behavior around device ownership, apps, and more.

Our latest report features new research that gives brands, advertisers, and publishers an understanding of how multitasking consumers discover and engage with content and services.

Verto Analytics takes a look back at 2016’s best technology, apps, services, and content.

Our latest research features new data on the behaviours and demographics of the digital UK consumer.

Messaging apps are an increasingly important part of the app ecosystem. As of July 2016, Facebook Messenger and WhatsApp both claim a user base of more than a billion worldwide, and that number is expected to continue growing.

Our latest report contains fresh research on user segmentation in the mobile games ecosystem. Verto’s single-source audience measurement solution allows us to track the same segment of users and their usage patterns across every device, app, and platform they use throughout the day.

Multi-screen video consumption is on the rise, but consumption habits vary widely among consumers. We collaborated with YuMe, one of the leading video-based adtech players, around new research that addresses key topics for video-based messaging.