In Consumer Insights

Just a few weeks after announcing a whopping $3.5 billion investment from Saudi Arabia’s Public Investment Fund, Uber is back in the headlines, courtesy of its its biggest Chinese rival. Beijing-based Didi Chuxing recently announced $1 billion in funding from Apple and yesterday, bolstered that with an additional $600 million from China Life. It’s also no surprise that Didi Chuxing recently partnered with Lyft to collaborate on market expansion.

Back in the US, Uber and Lyft are often mentioned in the same breath, as the two companies compete in some of the biggest markets for ride-sharing and ride-hailing. But is this competition all talk? Recent data from Verto reveals two surprising numbers when it comes to the battle of the ride sharing platforms:

6% is the Magic Number

Surprisingly, our numbers show that only 6% of Uber users in the US also use Lyft:


Ride Sharing Skews Male

Despite (or perhaps because of) all the press surrounding the safety of ride-sharing services, it’s interesting to note that the user base for both Uber and Lyft are both heavily male — and Lyft’s user base is significantly more skewed.


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