In Consumer Insights

Earlier this month, a new study from the Pew Research Center confirmed what many of us already recognize: we’re concerned about the amount of time we spend online. And while it’s no surprise that adults are increasingly self-aware of the dangers of excessive screen time – more than a third (36%) of adults surveyed claimed they were worried about the amount of time they spend online, specifically on smartphones. And more than half (54%) of teens in the survey expressed a similar concern. And while some of the biggest technology platforms and social media platforms are increasing efforts to roll out so-called “digital wellbeing” tools and other measures to help consumers manage the amount of time they spend online, it remains unclear how effective these efforts will actually be. So how much time are teens and adults actually spending with their devices?


Which devices do adults and teenagers use, and how much time do they spend online?

According to Verto Watch data, U.S. adults (ages 18 and above) and teens (ages 13-17) show different device usage behavior when it comes to time spent online. Adults spend more time online overall, averaging 181 hours of time spent online across PCs and mobile devices, compared to 138 hours per month for teens. However, when we break out mobile device use (in this case, smartphones), the balance changes: overall, teens spend more time online on smartphones than adults, racking up 85 hours of online time per month, compared to an average of 75 hours per month for adults on smartphones.

This Chart of the Week was created using Verto Watch. Interested in the latest insights on consumer behavior? Sign up for our newsletter.

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