Cross-Platform Consumer Behavioral Measurement

Press Release Verto Analytics Expands US Presence and Promotes Multiple Executives to New Leadership Roles

Unlock the Consumer Journey

Want to know how consumer usage on various devices and online platforms drives media consumption and purchase decisions? Get full and direct access to all the data you need from our single-source solution.

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Verto Analytics’ ability to provide actionable and granular insights about consumers’ cross-platform consumption of digital video arms our customers with the required data to better drive campaign strategy, performance and planning.

Paul Neto YuMe / Research Director
The depth of data that Verto provides is a must-have resource for companies that require deep insights into what consumers are doing to help inform their marketing, competitive intelligence, media buying and product strategy initiatives.

Friedrich Schwandt Statista / CEO
Verto Analytics has been a superb data and insights partner for us. Their behavioral measurement data supports a variety of our strategic planning initiatives related to player behavior and growth opportunities.

Matt Penfield Zynga / VP of Consumer Insights
Verto Analytics’ next-generation audience measurement service gives us deep and detailed device and media metrics that help us drive growth of our First Screen solutions in a very strategic manner

Gregory Wester Executive Vice President, Marketing and Business Development at Mobile Posse

Solutions

Data Feed

Granular, event, or session-level data assets delivered monthly, quarterly, or per project

Data Cubes

Aggregated data views built to spec, including hourly, daily, or monthly views across individual or deduplicated device views

Surveys

Based on your needs, we’ll interview our proprietary consumer panel to provide the data necessary to correlate actual behaviors with attitudes and opinions

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What´s New

Verto Analytics Gains $16 Million in Latest Funding Boost

Verto Analytics announced today it has successfully completed its new growth round of $16 million. Verto’s earlier venture rounds were used to boost Verto’s product development and panel build-out. This new round is focused on accelerating commercial rollout of new solutions (both syndicated and custom), and making strategic improvements to Verto’s excellent customer service.

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Verto Analytics Expands in Location and POI Data Enrichment with a Single-Source Behavioral Panel, Selects Unacast’s Turbine Location Engine

Verto Analytics launches new research solutions to help understand the overlay of online usage and offline foot traffic with a panel-based measurement solution – Unacast will process Verto’s 1st-party location data to improve Verto’s data enrichment

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Why Are Consumer Journey Studies Relevant Today?

How to Accurately Map the Digital Consumer Journey

Think about the last time you booked travel plans, bought a new computer, or settled on a big financial package (like a mortgage payment). You probably went through a series of steps that included multiple decision points and milestones as you reviewed, compared, and considered your options before making a decision. Verto Analytics arrived at [...]

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